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101Videos

Custom Tutorial Videos

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  • About Us
  • What We Do
    • Intro Videos
    • Tutorial Videos
  • Our Work
  • Get in Touch

Simple explanations in two minutes or less.

Introductory or explainer videos usually appear on your homepage, and are carefully constructed to introduce your company, product, or service in a way that your audience can understand in two minutes or less.

A great explainer video should be short and engaging, clearly articulate the problem your product addresses, highlight the key features and benefits, and conclude with a simple call-to-action.

What makes an effective intro video?

  • Less than two minutes in length.
  • Easy to understand and concise.
  • A friendly, conversational tone.
  • Highlights both the benefits and features.
  • A crystal-clear call-to-action.

Frequently Asked Questions

How much does an intro video cost?

How much does an intro video cost?

Once we’ve had a chance to talk about your project, we’ll create a detailed price quote estimate for your video project. But depending on the complexity, an effective intro video typically costs around $2,500 USD, at a rate of $1,500/pfm (per finished minute).

How do you measure the success of an intro video?

How do you measure the success of an intro video?

We typically measure the effectiveness of an explainer video by engagement and the number of views, but more importantly, conversions. Are your viewers taking the desired action after watching the video?

How long does it take to create an intro video?

How long does it take to create an intro video?

Depending on the complexity of your product or service, a custom intro or explainer video usually takes 1-2 weeks to produce, not including time spent waiting for review or client-requested revisions.

Testimonials

Here’s what our clients say about working with us...

  • I’ve just looked at some data, and since we launched the new intro video on our homepage, our $1 paid trial signups have increased by 48%!!! Once people test out our LifterLMS tools in the trial, 25% of them convert to a paying customer with an average order value of $367 per year subscription. Needless to say, this video by 101Videos is having a massive positive impact on our business growth.

    Chris Badgett
  • “We worked with 101Videos to produce an invaluable video that we are proud to feature on our homepage. It’s the first thing people see when they visit our website. The video tells the story of what we offer in under two minutes, which is hard to do. Working with 101Videos was professional, fun, and time efficient. The resulting video, audio, and script far exceeded our expectations. The video is incredible, but the real genius of the 101Videos team was their ability to craft and tell the compelling story of our business and brand in under two minutes.”

    Chris Badgett
  • “The difference you’ll quickly discover with this team is that they’re focused on education, making sure that the viewer is actually able to learn. And to that end, their videos have a completely different feel… one that I think you’ll appreciate. When I think of quality video tutorials, there’s really only one name in the WordPress space — and it’s Shawn Hesketh.”

    Chris Lema
  • “Working with Shawn was awesome, but that’s an understatement. We got very busy just as we hired him to create some videos. I was only able to send a few apologetic emails, so I assumed the video production would suffer as a result. I was wrong. He knocked every video out of the park. His initiative and work ethic blew us away. If you need videos, definitely hire these guys.”

    Kevin Stover
  • “We hired Shawn to create a series of videos to help new users get up to speed with our email software product, MailPoet. We’ve now had those videos available directly within the UI of our plugin for a couple of months now. Videos in our documentation used to account for about 3% of page views. They now account for 15%! We’re quite happy about that.”

    Kim Gjerstad

Ready to chat about your video?

We'd love to learn more about you and how we can help your audience fall in love with your product or service. Once we’ve had a chance to talk about your project, we’ll create a detailed proposal for your video project. Ready to talk?

Request a Quote

About Us

Since 2008, we've created over a thousand custom video tutorials for companies like Automattic, WordPress.com, WooCommerce, and Namecheap. Now it's your turn!

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