I’ve just looked at some data, and since we launched the new intro video on our homepage, our $1 paid trial signups have increased by 48%!!! Once people test out our LifterLMS tools in the trial, 25% of them convert to a paying customer with an average order value of $367 per year subscription. Needless to say, this video by 101Videos is having a massive positive impact on our business growth.
Published by Shawn Hesketh
Shawn is the Founder and CEO of 101Videos and WP101.com, a popular video tutorial series that’s helped more than two million beginners learn how to use WordPress. Shawn has more than 30 years' experience as a freelancer, and has created hundreds of video tutorials for his clients over the past decade. View all posts by Shawn Hesketh